Join us for an engaging conversation with Brandy Burch, CEO of Benefit Bay, as she shares her inspiring entrepreneurial journey and unexpected rise to leadership. After initially joining as VP of Operations, Brandy found herself stepping into the CEO role, navigating the challenges and opportunities that came with it. She candidly discusses balancing her new responsibilities with her personal life, particularly the pressures of leadership while being a mom. Brandy also highlights Benefit Bay's innovative approach to revolutionizing employee benefits through software technology, with a focus on supporting brokers and expanding from small businesses to larger employers.
We also explore the transformative impact of adopting individual coverage health reimbursement arrangements (ICHRA) on employee benefits programs. Reflecting on our own company's successful implementation, we examine how personalized benefits can empower employees and improve workplace culture. Sharing personal experiences, we touch on the importance of relationship building in client retention and the challenges faced by businesses of varying sizes. The discussion emphasizes the need for tailored solutions that cater to the unique needs of different organizations, especially those with diverse employee compensation structures.
Connect with Brandy:
Website: www.benefitbay.com
LinkedIn: Brandy Burch
Let’s keep the conversation going!
Website: martaspirk.com
Instagram: @martaspirk
Facebook: Marta Spirk
Want to be my next guest on The Empowered Woman Podcast?
Apply here: www.martaspirk.com/podcastguest
Watch my TEDx talk: http://bit.ly/martatedx
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